Optimizing Paid Search
with Coremetrics Search™ 7
Coremetrics Search 7 is a pay per click (PPC) management application that improves top-line business results, reduces operational costs, and demonstrates returns on PPC investments. Fast and flexible, the solution enables data driven decision making, streamlines workflow across multiple search engines, and drives outstanding PPC returns.

Key Benefits of Coremetrics Search 7
- Full Analytics Integration. Avoid double-tagging or implementing redirects by leveraging your existing Coremetrics analytics tags. Create sophisticated reporting for channel summary, natural search, onsite search, merchandising, click-stream and funnel analysis.
- Marketing Attribution. Track how paid search campaigns drive conversions in the context of the entire marketing program. Optimize marketing mix with comprehensive cross-session, multi-channel views.
- Fast and Scalable Interface. Manage large sets of elements and complex campaigns with a highly scalable and flexible user interface. Increase productivity with simplified tasks and faster response time.
- Search Engine Integration. Increase productivity and effectiveness by managing Google, Yahoo!, and Microsoft accounts with a single console.
- Campaigns, Ads, Keywords, and Landing Pages Management. Identify top- and bottom-performers, as well as elements requiring refinement, and make instant adjustments using keyword zoom, landing page analysis, bulk edit and create, geo-targeting, advanced filtering, and Google Quality Score.
- Automated Bid Management. Leverage bid rules wizards, portfolio management and day parting capabilities, and performance alerts to optimize performance with sophisticated automation that supports and enhances primary PPC tactics.
- Product Data Import. Calculate true ROI, avoid overbidding on unprofitable terms and react to low inventory situations by importing business data such as margin, COGS, inventory, and more.
- Customizable Dashboards. Quickly identify undesired trends or favorable conditions with dashboards that aggregate key information into digestible views.
Top