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Integrating All Your Online Marketing with Coremetrics Connect™

Today’s marketers have a tremendous array of online channels, partners, and media from which to choose, with more choices becoming available everyday. This wealth of options results in both challenges and opportunities to drive business. Coremetrics Connect integrates online marketing and ties all your onsite and offsite digital marketing initiatives together for a single closed-loop marketing solution that enables you to:

• Acquire data about user behavior across all online marketing channels and online assets.
• Analyze behavioral, web site, and transactional data and understand how different marketing channels affect your online business.
• Act on data-driven insights to allow targeting and personalization, execute more effective email campaigns, perform sophisticated search keyword management, and more.

Coremetrics Connect includes:

• The Connect Profiler which delivers a one-stop shop for integrating with Coremetrics Certified Partners—with integration documentation and technical specifications and a dashboard that streamlines the actual deployment and management of proven and certified solutions.
• Flexible Reporting for a single, integrated view of the performance of marketing campaigns and onsite technologies.
• Extensible Data Delivery to make it easy to share the rich set of behavioral data stored in the LIVE Profile data warehouse with digital marketing vendors.
• Data Exchange Technologies that allow partners to access our Digital Marketing applications. These include a set of APIs as well as a robust application for building and distributing data.

Each Coremetrics Connect Certified Partner has passed through a rigorous accreditation process including documented solution specifications, standardized adoption processes, proven reference implementations, and a completed requirements checklist for technology environment and costs.

For a complete list of Certified Partners, click here.

Click here for more information on becoming a Connect Certified partner.
ConnectInfo@coremetrics.com.

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