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Are you ready for Cyber Monday?
Be prepared to profit this Holiday Season.
2011 consumer spending is up, so is mobile device usage and social media for shopping.
- How do you stay ahead of your ever-changing customer?
- How can you capture their attention with new buying channels emerging all the time?
IBM Coremetrics Benchmark gives you the trend data you need to succeed this Holiday Sales Season.
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2011 - IBM Coremetrics 4th Annual Online Retail Holiday Readiness Report:
Industry Benchmark Analysis and Best Practice Guide
Gain insight from the statistics of four years of online holiday activity, see current ecommerce trends, and the latest industry forecasts. This paper includes strategic recommendations–based on the latest data–that can help you take advantage of mobile, social media, instant retargeting, in-depth personalization and other new technologies.
Top Five Retail KPIs for Evaluating Online Performance
The KPIs highlighted in this article focus on the core areas of the Conversion Funnel and provide insights into how you can analyze and diagnose the data.
2010 – IBM Coremetrics Holiday 2010 Recap Report
Take a look at year-over-year online retail sales statistics for Black Friday and Cyber Monday, and an overview of trends and highlights from the holiday season, including social and mobile.
"IBM Coremetrics provides relevant, actionable analytics that deliver real results. IBM Coremetrics' analytics delivered a multi-million dollar revenue boost to our company."– Director of Online Operations & Merchandising, FootSmart
Webinars
Holiday 2011 Readiness – Get Expert Insight on Trends and Tips for 2011
Find out what to expect from the upcoming holiday season. Get an in-depth look at the latest online trends, best practices for improving key metrics, tips for leveraging web analytics and interactive marketing to boost conversion, and new ways to drive revenue that you might not have considered.
Holiday 2010 Wrap Up – See How Last Year Wrapped Up
Find out which success strategies made Holiday 2010 Online Retail Sales the news of the Season. See the data from Black Friday and Cyber Monday milestones, and a holistic view of online retailing over the whole shopping season.
IBM Coremetrics Solutions for Online Retail Optimization
IBM Coremetrics Analytics is our base analytics solution, enabling marketers to track website activity and cross-channel campaign performance.
IBM Coremetrics Explore is an ad hoc reporting solution that provides a complete picture of visitor and customer behavior, enabling marketers to automatically execute campaigns, drill down into granular detail, and create precise and actionable customer segments.
IBM Coremetrics Impression Attribution allows marketers to understand how unclicked impressions (display ads, videos, social media presences, etc.) affect behaviors and conversions.
IBM Coremetrics Lifecycle provides visibility into unique, event-driven customer segments that equip marketers with the most effective tools to cultivate high-value customers.
IBM Coremetrics AdTarget is a data syndication platform and online marketing application that enables targeting and personalization of display advertising.
IBM Coremetrics LIVEmail gives marketers the flexibility to automatically deliver emails to customers based on specified scenarios.
IBM Coremetrics Search is a pay per-click (PPC) management application that improves top-line business performance, reduces operational costs, and enables data-driven optimization of search advertising initiatives.
IBM Coremetrics Social enables marketers to treat social media as another marketing channel and measure ROI and engagement accordingly.