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Coremetrics Announces 2010 Client Summit

SAN MATEO, Calif., December 11, 2009 – Coremetrics, the leader in marketing optimization, has announced that its 2010 Client Summit will be held April 27-29 in Austin, Texas. More than 350 Coremetrics Clients and business partners are expected to attend the conference which will focus on “Mastering the Art of Relentless Marketing.”

The event will begin on Tuesday, April 27, with Coremetrics University, an intensive classroom training day featuring hands on labs. Eleven new courses will debut at the event, featuring the latest methods and practical approaches for unlocking the power of Coremetrics’ solutions. Participants will leave with a specific action plan to optimize their online marketing programs. “Coremetrics University helped me precisely determine the next steps for our web site, which led to a record-setting year for our online business,” said a 2008 Coremetrics University attendee.

Wednesday and Thursday, April 28-29, will feature keynotes from Coremetrics executives Joe Davis, chief executive officer, and John Squire, chief strategy officer, as well as Jeremy Gutsche, Founder of Trendhunter.com, the world's leading trend hunting Website. The summit will feature a series of breakout sessions highlighting customer case studies in areas such as mobile and social analytics, multichannel marketing, and behavioral targeting, as well as numerous networking sessions and opportunities for customers to meet personally with Coremetrics product managers, solution architects, and business analysts.

Client Summit is characterized by informal access to Coremetrics executives and experts, extensive networking time, and an intensive focus on delivering practical, real-life tips and best practices that customers can implement when they return to their workplaces. Past attendee Bryan Eisenberg, co-founder and executive vice president of FutureNow, Inc., said, “One of the key differentiators between the Coremetrics Client Summit and a lot of the other ones is a real desire to work together. It’s a cultural thing. The side conversations, the time that you see people speaking with each other, sharing real data and real issues—it’s not just the casual conference talk that you hear everywhere else.”

Sponsors will include top companies serving the Coremetrics client base, including email service providers, behavioral targeting companies, commerce platform vendors, and other related industries. Customers will have extensive time to meet with these companies in a one-stop venue to understand how their offerings complement and integrate with Coremetrics solutions.

“We chose Austin for the 2010 Client Summit largely because it is the home of our Client Services organization,” said John Squire, chief strategy officer, Coremetrics. “We are committed to providing the best educational experience possible, and having our implementation engineers, trainers, product managers, and business analysts easily accessible will be a bonus for our clients.”

Registration for Coremetrics Client Summit will open January 4, 2010.

About Coremetrics
Coremetrics is the leader in marketing optimization. Its products help businesses relentlessly optimize their marketing programs to make the best offer, every time, anywhere, automatically. More than 2,000 online brands globally, transacting more than $20 billion this year, use Coremetrics’ Software as a Service (SaaS) to optimize their online marketing. Coremetrics’ solutions encompass advanced online analytics and integrated marketing optimization applications, including search engine bid management, email targeting, ad impression attribution and cross sell recommendations to acquire customers more cost effectively, increase conversion rates, and increase lifetime customer value. Coremetrics is consistently recognized by industry analysts and thought leaders, and in 2008 was named to Deloitte’s Technology Fast 50 Program for Silicon Valley Internet, Media, Entertainment and Communications companies. The company is privately held with funding from Accel Partners, FTV Capital, Highland Capital Partners, and W Capital Partners, and is headquartered in San Mateo, California.

To learn more about Coremetrics, visit http://www.coremetrics.com or call
866-493-2673.

Coremetrics has strongly supported online privacy since its inception. To learn more, visit www.coremetrics.com/privacy.

Media Contacts:
Michela Stribling
Director, Corporate Communications, Coremetrics
Tel: (650) 762-1433
Email: mstribli@us.ibm.com

Shelley Risk
Horn Group for Coremetrics
Tel: (415) 905-4037
Email: srisk@horngroup.com

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