Press Releases

Coremetrics Launches PowerPack to Charge up Businesses for Success

All-inclusive Offering Delivers Industry Leading Web Analytics, Maximizes Value, is up and Running in three Weeks

SAN MATEO, Calif., August 05, 2008 – Coremetrics, the leading provider of digital marketing optimization solutions, today announced the limited time availability of PowerPack, a combination of products and services that gets online businesses up and running quickly with an industry leading, pre-packaged online analytics solution.

PowerPack brings the power of Coremetrics Online Analytics to companies of all sizes. This enables them to maximize marketing spend and revenues, by giving much deeper insight into which channels are paying the most dividends.

Customers deploying PowerPack will benefit from:

  • Fully-featured Web analytics offering – with out-of-the-box report templates that get businesses up to speed quickly
  • The ability to customize reports and conduct analysis quickly and easily
  • Powerful segmentation capabilities
  • Cross session tracking that enables the complete analysis of lifetime
    visitor value

Coremetrics also offers an unlimited, full-service support model to complement existing in-house skills, alongside industry-leading best practice on data analysis and interpretation.

PowerPack is available at a flat rate with no hidden costs and no set up fees. The offer includes:

  • Coremetrics Online Analytics, full package with segmentation, data warehouse and Web site benchmarking included
  • Coremetrics Quick Start, a service that enables businesses to have a solution in production in three weeks, requiring just one day at the outset to tag their site appropriately
  • The Accelerate Program, a five week tailored training program designed to speed the adoption and value derived from Coremetrics Online Analytics
  • Unlimited best practices support available by phone, Web and email to ensure that clients can understand and act on the data, as well as unlimited on-demand training and technical support.

Jupiter Research recently published the “Web Analytics Buyer’s Guide” Constellation report in which Coremetrics was rated a Web Analytics Market Leader, and was specifically highlighted as among the highest in overall business value for small and medium sized businesses. The Constellation report is available online at www.jupiterresearch.com.

“Coremetrics offers unique value to businesses that would benefit from having access to actionable, transformative data,” said Jeff Schmidt, senior vice president of global sales and services at Coremetrics. “Many companies don’t think they can afford an enterprise-class Web analytics solution, or don’t have the resources needed to deploy and support one. However, we are designed from the ground up to meet the needs of any business user, enabling companies of any size to focus on growing their bottom line by maximizing marketing revenues.”

Coremetrics already has a broad base of clients in the SMB space, including: B&H Photo Video, eImprovement.com, Hooray.com, Oodle, Performance, Inc., Powered, Inc., and Rugsale.com.

For more information on PowerPack please visit: http://www.coremetrics.com/powerpack08/.

About Coremetrics
Coremetrics is the leading provider of digital marketing optimization solutions. Its solutions generate high return on online marketing investment and continue to pay daily dividends in improved marketing performance. Over 1,000 online business sites, transacting over $15 billion this year, are now using Coremetrics’ Software as a Service (SaaS) solution to optimize online marketing efforts. Coremetrics’ solutions encompass advanced online analytics and precision marketing applications, including search engine bid management, email marketing and cross sell applications to acquire customers more cost effectively, increase conversion rates, and increase lifetime customer value. The company is privately held with funding from 3i, Accel Partners, FTVentures and Highland Capital Partners, is headquartered in San Mateo, California and competes with Omniture and Webtrends. To learn more about Coremetrics, visit www.coremetrics.com or call 877-721-CORE.

Press/Analyst Inquiries:
Kristin Mitchell
LEWIS PR for Coremetrics
Tel: (415) 992-4400
Email: coremetricspr@lewispr.com

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