Press Releases

Washington, D.C., April 6, 2004 – Shop.org, the National Retail Federation’s (NRF’s) online division, today announced that its members have elected four new retail members and two new associate members to serve on the Shop.org Board of Directors.

Joining the Board for two-year terms as retail member Directors are:

Joining the Board for two-year terms as associate member Directors are:

“The members of Shop.org elected a group of experienced, innovative and highly regarded Internet and multi-channel retail executives to add to its very impressive Board of Directors,” said Shop.org Executive Director Scott Silverman. “In a member-driven organization like Shop.org, the Board’s collective industry expertise is a tremendous asset as we forge ahead with initiatives to make Shop.org even more valuable to our members and continue to carry out our mission of helping our members improve their multi-channel retail capabilities.”

The new Board members join the following returning Board members to comprise the 2004 Shop.org Board of Directors:

Returning Retail Member Directors

Returning Associate Member Directors

About Shop.org
Shop.org is the network for retailers online. It’s where the best retail minds come together to gain the insight, knowledge, and intelligence to make smarter, more informed decisions in the evolving world of the Internet and multichannel retailing. Founded in 1996, Shop.org became a division of the National Retail Federation in January 2001. The association’s membership includes interactive executives from store-based retailers, catalog-based retailers, Web-based retailers, and retail solution providers. For more information, visit www.shop.org.

About Coremetrics
Coremetrics is the leading provider of web analytics solutions. The company’s flagship product, Coremetrics Online Analytics 2004, is the industry's only Web analytics platform that captures and stores all customer and visitor clickstream activity to build LIVE (Lifetime Individual Visitor Experience) profiles that serve as the foundation for all successful e-business initiatives. With Coremetrics Online Analytics 2004, online marketers, IT managers, and e-commerce executives are able to attract and convert high value visitors, increase customer lifetime value, and create a multi-channel view of customer behavior. Coremetrics services over 200 unique brands online, including Bank of America, Columbia House, CompUSA, Eddie Bauer, Motorola, The Weather Channel, Victoria's Secret, and Williams-Sonoma. Coremetrics is privately held with funding from Accel Partners and Highland Capital Partners, and is headquartered in Burlingame, California with offices in Austin, Texas and Portland, Oregon. To learn more about Coremetrics, visit www.coremetrics.com or call 877-721-CORE.

Coremetrics has strongly supported online privacy since its inception. To learn more, visit www.coremetrics.com/privacy.

###

Coremetrics is the trademark of Coremetrics, Inc. Any other marks used in this document are trademarks or registered trademarks of the manufacturers or marketers of the products with which the marks are associated.